CULLMAN —
United Way of Cullman County unveiled its goal for the new fund-raising campaign Tuesday, an ambitious but necessary figure of $425,000.
The goal is not unreasonable for the Cullman area, which has proven its generosity and commitment to caring many times in recent years.
Important to keep in mind as the campaign officially opens is that United Way’s intent goes far beyond meeting a financial figure each year. Money is simply the necessary ingredient to ensure that agencies that serve vital needs in our community get enough funding to operate.
Keynote speaker at Tuesday’s kickoff luncheon, Steve Marshall, the district attorney of Marshall County, shared some interesting thoughts about his experiences chairing similar campaigns in our neighboring county.
Marshall recounted stories about real people who found relief from domestic abuse and rebuilt their lives. He told about a girl who had suffered abuse from her father, but through assistance from a United Way agency found safety and guidance to move forward.
She now tells audiences that she’s not a victim, but a survivor and is preparing the rest of her life to help others.
In other words, money matters because it funds agencies that offer real-life relief and guidance for people in our communities. But what a campaign for United Way ultimately stresses is that programs and agencies that get people restarted in life exist and have successful track records.
Another good point about agencies under United Way, such as Red Cross, Cullman Caring for Kids and many others, are not in existence as some type of longterm government agency. These agencies offer assistance by professionals who are able to guide people from desperate situations to new beginnings.
Think about the consequences of living in a community without such caring assistance. Our character is defined by how ably we provide assistance to those in need in our community.
With $425,000 set as this year’s goal, Cullman County can meet a lot of needs and open doors for many people looking for a new beginning.
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