- Cullman, Alabama

July 23, 2013

Success in Holly Pond

The Cullman Times

CULLMAN — The town of Holly Pond saw an important part of its economy go away when VF Jeanswear moved out of the area. The effort to bring new life to the town, however, has not been in short supply.

Last week, area economic development officials and Holly Pond Mayor Herman Nail confirmed that HessAire had purchased the VF facility and planned to bring new jobs to the town.

VF Jeanswear was a part of Holly Pond for more than 25 years, employing 150 people at one time before moving away. Seeing a new investment coming to the town is welcome news and may well serve as a springboard for additional businesses to call Holly Pond home.

Economic development is a highly competitive field among communities throughout Alabama and the Southeast region. New jobs so often go to larger cities, leaving many towns isolated from their potential. But Holly Pond had strong selling points with the VF facility intact and the town’s location along the busy U.S. Highway 278 corridor.

The arrival of HessAire will certainly have a positive impact on Holly Pond, but this is also another important signal for the entire county.

Cullman County is continuing to build a reputation as a strong market for business growth. The state of Alabama is also showing positive strides in economic development, particularly where private enterprise is concerned.

Adding new businesses and expansions into smaller towns is a good idea because it brings more sustainability to the economy and the overall quality of life of an area.

Holly Pond officials have patiently worked toward bringing the old VF building back to life. That’s happening with the arrival of HessAire. This success is also the result of a wide range of cooperation among local agencies and governments, which is another positive move toward viewing Cullman County as a single location for growth and development.