'We try harder': The most brilliant ad slogan of the 20th century
In 1962, Avis was in search of a new advertising campaign. So the ad agency Doyle Dane Bernbach decided to embrace Avis' second-place status as a sneaky way to tout the brand's customer service. "When you're only No. 2, you try harder," went the new tagline. "Or else."
Cargazing: Toyota RAV4 gets more efficient, better looking
If you're looking for a compact crossover these days, you've got plenty of options: the sporty kind, the luxury kind, the truck-like kind and the just plain funky kind. But what I'm checking out this week is the traditional kind. It's the 2013 Toyota RAV4, and it's the kind of middle-of-the-road crossover that's made this type of car so popular in recent years.
Eyebrow waxing and cafe lattes at the drugstore?
At some Walgreen stores, there are health clinics staffed by nurse practitioners, cafes that sell barista-prepared coffee and Eyebrow Bars where trained professionals groom unruly facial hair.
Fledgling 3-D printing industry finds home in NYC
It looks like a bakery. A warm glow emanates from the windows of big, oven-like machines, and a dusting of white powder covers everything.
Family insurance in jeopardy at small companies
One casualty of the new health care law may be paid coverage for families of people who work for small businesses.
US consumer borrowing rose $13.8 billion in June
Americans borrowed more in June to buy cars and attend schools. But they were frugal again with their credit cards, as many remain wary of taking on high-interest debt.
Closing Fannie, Freddie could boost mortgage rates
Homebuyers could feel the pinch if Congress follows through on plans to shut down Fannie Mae and Freddie Mac, the government-controlled mortgage guarantee giants that were rescued by a $187 billion taxpayer bailout during the financial crisis.
Challenges face Bezos as he buys Washington Post
Jeff Bezos turned selling books online into a multibillion-dollar business that has changed retailing forever. Many are now anxious to see if Bezos can do the same for the media industry, after the Amazon.com founder announced he is buying The Washington Post and other newspapers for $250 million.
Back-to-school shopping likely to be less this year
U.S. households are planning to shell out an average of 7.8 percent less for this year's back-to-school shopping season because of the bumpy economic recovery, the National Retail Federation says.
Growth at US service firms jumps on new orders
U.S. service firms expanded in July at the fastest pace since February, fueled by a brisker month of sales and a jump in new orders. The increase suggests economic growth could be picking up after a weak first half of the year.
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